Mailings: New Mailing: Recipients
By default, your mailing will be sent to your entire list. The Mailings: New Mailing: Recipients page allows you to specify segments, lists, the number of recipients to be sent to, and recipients to be purged. For a step-by-step guide to making mailings, see Mailings: New Mailing.
These features are a part of ListManager Pro, and are unavailable for standard ListManager. Contact your account representative at sales@lyris.com if you'd like to upgrade to ListManager Pro.
Segments
By default, your mailing will be sent to the list you're currently logged into. To change the list or segment, click on Choose Segments. You will be taken to a screen that will display the segments and lists available to you. Select from the left box the segments or lists you'd like to send to, and click the >> button. To remove segments or lists, select them from the right box and click the << button.
If you select multiple lists or segments to send to, a separate mailing will be created for each. You will be able to approve or schedule all of them to be sent at the same time.
If your list is not configured to allow you to merge, you will see the Enable Merge Feature button. Clicking on this button takes you directly to Utilities: List Settings: Basic Information: Enable Features. Change Save Messages to Enable Merge Mailings to Yes, and save. Also check Utilities: List Settings: Automatic Maintenance: Purging Archives to make sure archives are being saved for a sufficient period of time. You will then be able to purge recipients in future mailings.
Use the back button to return to the Mailings: New Mailing: Recipients page after changing your list settings.
Purge From
ListManager allows you to remove or purge recipients who have received previous messages. For example, let's say you want to test the effectiveness of your message by sending it to half of your list. Later, you'd like to send a message to the list members who haven't received the first message. You can purge the recipients of the previous message, so your members only receive one message from you.
By default, you send to all recipients in the list or subset. To purge recipients of other messages, click on Choose Mailings. You will be taken to a screen that will display the mailings available to you. Select from the left box the mailings whose recipients should NOT receive this message, and click the >> button. To remove mailings, select them from the right box and click the << button.
If your list is not configured to allow you to purge recipients, you will see the Enable Purge Feature button. Clicking on this button takes you directly to Utilities: List Settings: Basic Information: Enable Features. Change Save Recipient Info to Enable Purge Mailings to Yes, and Save Messages to Enable Merge Mailings to Yes, and save. Also check Utilities: List Settings: Automatic Maintenance: Purging Archives to make sure archives are being saved for a sufficient period of time. You will then be able to purge recipients in future mailings.
Use the back button on your browser to return to the Mailings: New Mailing: Recipients page after changing your list settings.
Sample Size
This setting sets the maximum number of recipients to be sent this mailing. The default, blank, sends to all recipients.
If a number less than the total number of possible recipients is entered here, those recipients will be selected randomly from the list of potential recipients. If multiple lists or subsets are selected, the maximum number of recipients will be selected from each list or subset. For example, if you set this number to be 10, and you select three lists to send to, there will be thirty recipients of the message, ten from each list.
This feature is helpful if you'd like to send out a test message to gauge its effectiveness to a limited number of your list members. You can then purge the recipients of that message when you send it out to the entire list.
Alternatively, you may find that responses to your mailing overwhelms your company's resources to respond to say, a discount offer. Sending to a part of your list allows you to respond to just part of your membership at a time.
More
1. Mailings
1. Mailings: New Mailing: Essentials
2. Mailings: New Mailing: Tracking
3. Mailings: New Mailing: Schedule
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