Reports: Mailings: View Mailing: Recipients

 

Total Recipients

The total number of recipients being sent to. The view recipient details button opens the Mailings: Mailing Status: View Outgoing Mailing: Mailing Recipients page, which displays details about the recipients for this mailing. All recipients will be visible, but a filter can be applied by selecting the desired view from the drop-down menu.

 

From here, the recipients' username, domain, status, send-try count, and next attempt date can be seen. In addition, further detail about the member can be accessed by clicking History, which takes you to the Members: History page.

 

Mailing Paused (only displays if manually paused)

Will only be displayed if an administrator manually paused the mailing. Displays the number of recipients affected by this, including those that have not been attempted (0 attempts), or in retry (more than one attempt with a transient failure). For more information on pausing mailings, see Mailings: View Outgoing Mailing: Mail Queue.

 

The View Paused button opens the Mailings: Mailing Status: View Outgoing Mailing: Mailing Recipients page, with the Paused filter on, so only paused recipients will be immediately visible.

 

Mailmerge Abort (only display if there's a scripting error)

Will only be displayed if there is a scripting error in TclMerge and the "errormode" function is set to "abort" or "notify". If this is the case, a Tcl error will cause the mailing to abort. Alternatively, if the Tcl Merge "abort" command is used, a recipient in this status will be created. The error mode function is used as follows:

 

errormode abort

or

errormode notify name@example.com

 

The view aborted button opens the Mailings: Mailing Status: View Outgoing Mailing: Mailing Recipients page, with the Aborted filter on, so only aborted recipients will be immediately visible.

 

Not Attempted

The number of recipients which have not been attempted for delivery yet. The view not attempted button opens the Mailings: Mailing Status: View Outgoing Mailing: Mailing Recipients page, with the Not attempted filter on, so only non-attempted (new) recipients will be immediately visible.

 

Tracked Opens

The total number and percentage of recipients who opened the message using an email client which can read HTML. If a recipient opened the message in two different clients, or with a client and a web browser, two opens will be registered.

 

In order to have statistics about opens, you must set Track Opens to Yes when creating a new mailing. See Mailings: New Mailing: Tracking.

 

To see all the recipients who opened your message using an HTML-capable email client, click on the number next to Tracked Opens. You will be taken to a page which will display the time the message was opened, and the email address and name of the recipient who opened it. You may download the list of those who opened the message by clicking on the disk icon. This file will be in CSV format, which may be opened and read using Excel and other programs.

 

Tracked click throughs

The total number and percentage of trackable URLs that have been clicked. This number may be greater than the number of opens or recipients if recipients click on a trackable URL multiple times, or if there are multiple trackable URLs in your message that recipients are clicking on.

 

To have statistics about clickthroughs, you must insert clickable URLs when you create content.

 

To see all the recipients who clicked on a tracking URL, click on the number in next to Tracked Clickthroughs. You will be taken to a page which will display the email address and name of each clicker, and the time they clicked. You may download the list of those who clicked on a link by clicking on the disk icon. This file will be in CSV format, which may be opened and read using Excel and other programs.

 

Tracked click streams

The total number of web pages that have been visited by recipients of this message. This number may be greater than the number of opens or recipients if you put your Clickstream Tags on multiple pages, or if recipients visit your page multiple times.

 

If a recipient receives your message in text format and goes to your Web site directly without clicking on a trackable URL, the clickstream may not be recorded (depending on the recipient's email client settings).

 

To see all the recipients who went to other pages on your Web site, click on the number next to Tracked Click Streams. You will be taken to a page which will display the time the web page was visited, the page visited, and the email address and name of the recipient who visited. You may download the list of those who clicked on a link by clicking on the disk icon. This file will be in CSV format, which may be opened and read using Excel and other programs.

 

Create Clickstream Tag

If you want to track clickstreams, you'll need to create a Clickstream Tag, and put it on every page you'd like to track on your Web site. Clicking on the create clickstream tag button takes you to Utilities: Other: Action Tags: Clickstream Tag, where you can create a click stream tag and name it for easy reference.

 

Segment

Displays the segment(s) that the mailing was sent to.

 

MailStream

Displays the mail stream used for the mailing.

 

MailStream overview

Creating a new MailStream

 

 

CSV/XML File Report

Click on the disk icon to download recipient statistics in CSV or XML format. This file can be opened and read using Excel and other programs.

 

 

Field

Description

Title

The title of the mailing

Created

The date that the mailing was created as an outmail record for sending

Mailing ID

The outmail_.MessageID_ value

Total Recipients

The total number of recipients

Success

The number of successful recipients

Pending

The pending number of recipients

Not Attempted

The number of recipients not yet attempted

Active

The number of recipients currently receiving mailing

Retry

The number of recipients waiting for mailings who have already been tried but who did not receive due to a transient error

Transient Failure

Temporary failures due to non-permanent SMTP or DNS failures

Permanent Failure

Permanent failures due to permanent SMTP or DNS failures, receipt of a bounce message, invalid email address or failure to retrieve the message body from the database

Expired

The expiration date to send the mailing was reached before all attempts were completed

Paused

The recipient was not sent to because the mailing was paused by an administrator

Mail Merge Skipped

The recipient was not processed due to the skip command in mailmerge

Mail Merge Abort

The recipient was not sent to because the mailing was aborted during mail merging by the abort command

Total Undelivered

The total number of recipients who have been attempted but failed

Opens

The total number of times a message is opened

Unique Opens

The total number of recipients tracked opening a message

Clickthroughs

The total number of tracked clickthroughs for a message

Clickstreams

The total number of tracked clickstreams for a message

URL

All tracked URLs