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Whitelist Complaint Handling

 

In an effort to fight spam while delivering opt-in messages, many email providers have implemented whitelists, or lists of senders who have agreed to their whitelist guidelines to ensure they will not be automatically filtered as spam. Typically, the organization wanting to be whitelisted must sign an agreement to remove subscribers who identify the sender's mail as spam and to set up a feedback loop.

 

The email provider then emails the sender information about the complaint to the sender, so the recipient may be removed.

 

ListManager can automate the handling of these messages so that complaint notifications sent by the email provider to the specified address will:

 

    Automatically delete any active mailings for the member

    Unsubscribe the member

    Ban that member from the list, so the member may not be readded

    Log the complaint, viewable in Reports: Members: Member Complaints and recorded in the lyrMemberComplaintLog table.

 

To create the feedback loop email address, the server administrator must create an autoresponderthat processes the message as a complaint, and then inform the email provider that all complaints must be sent to that address.

 

To create this autoresponder:

 

1. In the left Navigation bar, click Utilities, point to Automated Messages, and then click Autoresponders.

 

2. Click create new autoresponder.

 

3. For Document Title, select "(none)".

 

4. For Email Address Prefix, enter the email address prefix the complaints should be sent to. For example, if you enter aol-complaints, you should inform AOL that complaints should be sent to aol-complaints@yourserver.example.com.

 

5. Select the Advanced tab.

 

6. For Applies To, select "entire server".

 

7. For Run Tcl extension, select "whitelist-complaint-handler".

 

8. Click save.

 

9. Inform the email provider to send complaints to the autoresponder you have specified.