Using EmailAdvisor

When you sign up for the EmailAdvisor service, you'll receive an email message with your login name and password, and the "From:" email address your messages will have.

Configuring EmailAdvisor

To use EmailAdvisor, you must first subscribe to the service, and enter your configuration information:

1.   In the left Navigation bar, click Reports: EmailAdvisor.

2.   Click Configuration Wizard.

3.   Enter your Customer Name, User Name, and Password.

4.   Select which lists you'd like to use the EmailAdvisor service for, or select "Entire Server".

5.   Click save. EmailAdvisor is now configured, and will be available when you create mailings.

Testing a Mailing

To test a mailing using EmailAdvisor before sending it to your list:

1.   Create your mailing as usual in Mailings.

2.   When completed, click save and test.

3.   Under EmailAdvisor Service, specify which audits you'd like to run for this test.

4.   Click ok. You'll be able to view the EmailAdvisor reports under the EmailAdvisor main tab.

Auditing a Mailing

To audit a mailing during its actual send:

1.   Click the Mailings main tab.

2.   Click New Mailing.

3.   Compose your message as usual on the Message tab.

4.   Click the Deliverability tab.

5.   Under EmailAdvisor Service, specify which audits you'd like to run for this mailing.

6.   When you are done composing your mailing, click save. You'll be able to view the EmailAdvisor reports under the EmailAdvisor main tab.

When Should I Audit?

We recommend you perform at least two audits of every email campaign:

1. Audit your message before sending it to your list, so you can resolve any problems with the message’s appearance or content that may cause it to be filtered.

2. Audit your message when you send it to your email campaign, so you can identify and resolve any delivery problems as they occur.

Note that ISPs may change how they filter your mail as you send out your campaign, so delivery from a test run is not a guarantee of delivery when sending out the actual campaign. If the audit addresses are distributed evenly throughout your list, Delivery Monitor can show success rates at the beginning, middle and end of your send.