One or more clauses define the terms for creation of the segment. Each clause is true or false for a member, and can be connected to other clauses by using the AND, OR, NOT, or parentheses.
Member showed
Select the command from the drop-down menu.
This much
Enter a numeric value for the type of interest selected (interest points, stage, or events). Interest points and interest stages are arbitrary values which are determined by the list administrator, but interest events are the total number of interest (including purchase) events, which will usually be page visits. Therefore a member who visited a total of 5 pages with Interest Tags or Purchase Tags, will have 5 interest events.
Of this type of interest
Select the type of interest for the clause: interest points, interest state, or interest events. These settings and the numeric values associated with them are predetermined by the list administrator.
Before this date (optional)
Enter the date in YYYY-MM-DD or YYYY-MM-DD HH:MM:SS format, or click the calendar to select a date. Note that if you do not enter a time it will default to YYYY-MM-DD 00:00:00, so no time will be entered, just the date. This field can be used alone or in conjunction with the "in the previous X days (optional) field". This is an optional field, because an interest clause can be created by just selecting an action, an amount and type of interest, a page, and an associated mailing.
In the previous X days (optional)
Enter the number of days prior allowed for the interest level selected above. Note that this field can be used alone or in conjunction with the "before date (optional)" field. This is an optional field, because an interest clause can be created by just selecting an action, an amount and type of interest, a page, and an associated mailing.
On this page
Select the page from the drop-down menu, referencing the page from which the member demonstrated some interest. Note that an Interest Tag must be placed on this page, and something interest event must occur on this page, in order for it to appear here. This is how the page is entered into the ListManager database. For more information on Interest Tags, see Utilities: Other: Action Tags: Interest Tag.
From this mailing
Select the desired mailing to which this interest clause applies.
Example:
Creating a clause that says "Member showed equal to this much 50 (interest points)before this date 2003-08-25 in the previous X days 10 on this page any page from this mailing 08-20-03Newsletter", will create a segment for all members who showed exactly 50 interest points from the August 20th, 2003 Newsletter mailing, between August 21st, 2003 and August 31st, 2003. This can be paired with one or more clauses by using AND, OR, NOT, or the parentheses.