In this release we introduce HQ Triggers. Triggered messages enable you to establish rules and conditions you can use to send a message based on events that Lyris HQ captures, including events such as being added to a list or attributes change on a contact's profile. This feature provides the ability to create messages that will be sent to contacts when certain criteria are met.
Triggered messages are designed to send a message when an event has occurred, for example, when a contact joins a mailing list.
The Lyris HQ Triggers Online Help covers the following features:
• Trigger Action Conditions
• Adding and Uploading Contacts
• Updating Profiles
• Trigger Reports
• External API
For more information, see Lyris HQ Triggers..